NOT A PAPER NO FORMAT NEEDED. Simple comment to questions with reference.
Topic 2: Loyalty and Distribution Methods
- Are loyalty programs more likely to be successful for certain kinds of products and service than for others?
- Given the proliferation of loyalty programs, how can you differentiate your program from competitors programs?
- What are your thoughts on using a franchise as a method of distribution for a business?
- Describe the pros and cons referenced with examples to support your thoughts.